MEN'S WOODSHIRT ALEX TOFU

With the right care, you can wear your new favorite pieces for a long time while not only conserving resources but also protecting your clothes. And the best part? You don’t need to wash them nearly as often as you might think!

Clothing made from wood fibers in particular, as well as wool, offers natural benefits: Both materials absorb moisture and quickly release it back into the air. This creates a dry, comfortable feel and significantly slows the development of unpleasant odors. Your clothes stay fresh for longer—without frequent washing. This saves water and energy, reduces the effort required for care, and extends the lifespan of your favorite pieces at the same time.

A quick note: Our wool garments require slightly different care than, for example, our WoodShirts.

For clothing made from recycled wool, the rule is: Air it out instead of washing it! Wool absorbs moisture, releases it again, and therefore stays pleasantly fresh for a long time. Often, it is sufficient to air the garment out thoroughly after wearing it. If washing is necessary, we recommend hand washing or a gentle wool cycle at a low temperature to keep the fibers looking great for a long time.

The right care for a long lifespan

Even though our clothes stay fresh for longer, the time will eventually come to put them in the washing machine. With these environmentally friendly care tips, you can enjoy your shirts and sweaters for particularly long:

Wash at 30 °C
Gentle temperatures are completely sufficient to get your clothes clean. This protects the fibers while also saving energy.

Choose a low spin speed
Low spin speeds reduce wear and help protect the fibers over the long term.

No fabric softener & no tumble dryer
Wood fibers, as well as organic and recycled cotton, are naturally soft and do not require fabric softener. Since our materials quickly release moisture back into the surrounding air, your clothes also dry in a short time when air-dried. This means you can skip the tumble dryer and extend the lifespan of your favorite pieces even further.

We ship your order within Germany using DHL GoGreen. We also deliver to many other countries. You can find out which ones, exactly how shipping costs are calculated, and the order value from which they are waived here.

Does an item not fit, or do you not like the color? No problem at all—we have a returns portal for situations like these. Here you can find out how to send an item back to us and which conditions you need to observe.

What makes our clothing so special, on the one hand, is the unique feel and distinctive properties of wood fibers, and on the other, our environmentally friendly production. But besides wood, we also use other sustainable fibers for our favorite pieces.

Here is an overview:

Wood fibers

1. Production

By using wood, we rely on a raw material that is also native to our region, avoiding long transportation routes. The wood used for our environmentally friendly clothing also comes exclusively from sustainable forestry. Compared with cotton, using wood is more environmentally friendly in many respects:

• Neither additional fertilizers nor large amounts of irrigation water are needed: for example, we save 1,000 liters of water with just one WoodShirt
• 3–4 times less land is needed to achieve the same fiber yield as with cotton
• During the production of our wood fiber, CO² emissions can be reduced twentyfold
• Fiber production takes place in a closed-loop process using an organic solvent that is recycled again and again.

You can read more about the benefits of producing our wood fiber here.

2. Properties

Wood fibers, in our case almost exclusively Lyocell, not only feel great against the skin; they also have many positive properties:

• Because they absorb moisture quickly, wood fibers help regulate temperature. They therefore keep you cool in summer and warm in winter
• Because wood fibers wick away moisture more effectively, they inhibit bacterial growth and give wood-based clothing antibacterial properties. This means it stays fresh for longer
• The smooth structure of wood fibers creates a silky-soft feel, resulting in less friction against the skin and helping to prevent itching and irritation

Organic cotton

In our wood-based clothing, we usually use a small proportion of organic cotton to offer women and men perfect comfort. Wood fiber alone produces a fabric that is far too silky and, without the right structure, drapes very loosely, making it generally unsuitable for men. By using organic cotton, however, we can give our wood-based clothing greater stability and ensure an optimal feel.

It is very important to us that only cotton from certified organic cultivation is used. This allows us to avoid chemical pesticides and fertilizers. In addition, organic cotton requires less water to produce than conventional cotton.

Among other sources, we have used organic cotton from Greece, India, and Tanzania. In general, however, we always try to choose the shortest possible transportation routes, while recognizing that cotton does not grow in our climate zone.

Recycled cotton

Another component of our sustainable collections is the use of recycled cotton. Instead of consuming new resources, we use fibers from old textiles and production scraps to create high-quality fabric for our garments. However, we only use recycled cotton in a blend. So why don't we use 100% recycled cotton? During the recycling process, the cotton fibers become shorter, which can affect their durability and strength. To compensate for this while ensuring high quality, we combine recycled cotton, among other fibers, with cotton. This allows us to create a long-lasting favorite piece for you that helps reduce waste and conserve resources.

Recycled polyester

We mainly use recycled polyester in our performance and sports shirts. Recycled polyester is made from old plastic bottles and other plastic waste, which is processed into new, high-performance fibers. These closed fibers cannot absorb moisture. In sports shirts, they ensure on the inside that moisture is quickly transported away from the body and can be absorbed and released again by the wood fiber on the outside. The result is a performance fabric that is breathable, temperature-regulating, and environmentally friendly at the same time. Using recycled materials also helps protect the environment, as producing recycled polyester requires significantly less energy than producing new polyester.

Recycled wool

We use recycled wool in some of our favorite pieces. Instead of producing new wool fibers, we upcycle old wool textiles and production waste, carefully processing them into new, high-quality yarns. This process not only saves raw materials but also significantly reduces the energy and water consumption normally required to produce new wool. Recycled wool offers the same natural properties as virgin wool—it is breathable, temperature-regulating, and incredibly warm—all with a smaller environmental footprint.